Consumer foresight research services are processes used by companies to gather insight about their core market, customers, competitors and changing industry trends.
The collected data is used to inform decisions about product innovation, service development, marketing, PR and brand strategy in relation to customer experience and targeting.
The Future Laboratory is one of the world’s most renowned futures and innovations consultancies.
Using a unique blend of trend forecasting, consumer foresight, brand strategy and innovation, we help the world’s biggest businesses to remain relevant, manage risk, identify opportunities for growth, and demonstrate the ability to innovate and disrupt their industries.